Vertical Bundles — Quick Serve and Restaurant
Vertical Bundles — Quick Serve and Restaurant
The Restaurant/QSR Insights Bundle provides worthy information related to the choice of food/places information of your customers and prospects. This is useful to do targeted promotions/campaigns based on the segmentation and the keys in the details represents a Person Summary.
{
"name" : null,
"age" : {
"value" : 40
},
"gender" : null,
"household" : {
"familyInfo" : {
"numberOfChildren" : "2"
},
"homeInfo" : {
"dwellingType" : "Business",
"dwellingTypeIndicator" : "S",
"householdEducation" : "College",
"householdEducationIndicator" : "S",
"lengthOfResidence" : "20+ yrs",
"lengthOfResidenceIndicator" : "S",
"familyComposition" : "9"
},
"presence" : {
"presenceOfChildren" : "Y",
"presenceOfChildrenIndicator" : "H"
},
"finance" : {
"income" : "$30,000 - $39,999",
"incomeIndicator" : "H ",
"netWorth" : "$150,000 - $249,999"
}
},
"demographics" : {
"age" : {
"value" : 40
},
"homeInfo" : {
"homeOwner" : "Definite Renter",
"homeOwnerIndicator" : "S"
},
"enthusiasts" : {
"niches" : "Chic Society"
},
"maritalInfo" : {
"maritalStatus" : "Married",
"maritalStatusIndicator" : "S"
}
},
"emails" : [ ],
"phones" : [ ],
"profiles" : { },
"locations" : [ ],
"employment" : [ ],
"photos" : [ ],
"education" : [ ],
"urls" : [ ],
"marketTrends" : {
"seekers" : {
"freshFood" : "Likely"
},
"enthusiasts" : {
"barandLoungeFood" : "Highly Likely",
"brandLoyalists" : "Likely",
"breakfastDining" : "Unlikely",
"carryOut" : "Unlikely",
"casualDining" : "Likely",
"coffee" : "Unlikely",
"dinnerDining" : "Highly Likely",
"fineDining" : "Likely",
"lunchDining" : "Highly Likely",
"quickServiceRestaurant" : "Likely"
},
"buyers" : {
"heavyFiberFocusedFood" : "Unlikely",
"heavyGlutenFreeFood" : "Highly Likely",
"heavyLowFatFood" : "Unlikely"
},
"chef" : {
"experimental" : "Highly Likely",
"master" : "Highly Likely",
"realIngredient" : "Likely"
},
"customers" : {
"cateringDelivery" : "Unlikely",
"cateringPickUp" : "Unlikely",
"clicktoCartHomeDelivery" : "Highly Likely",
"onlineDeliveryRestaurant" : "Likely",
"onlinePickUpRestaurant" : "Likely",
"restaurantLoyaltyCard" : "Highly Likely",
"subscriptionorAutoShipmentFoodorBeverage" : "Highly Likely",
"qsrcash" : "Unlikely"
},
"consumers" : {
"contactlessPayApplication" : "Likely",
"dietConsciousHouseholds" : "Likely",
"freshFoodDelivery" : "Likely",
"intheMarkettoPurchaseaHome" : "Likely",
"lowSodium" : "Highly Likely",
"mealCombo" : "Highly Likely",
"mealKitDelivery" : "Highly Likely",
"pandemicInRestaurantDiners" : "Likely",
"vegetarians" : "Highly Likely",
"wellnessHouseholdsHealth" : "Likely"
},
"readers" : {
"retailerCircular" : "Highly Likely"
},
"subscribers" : {
"retailerEmail" : "Unlikely"
},
"planners" : {
"budgetMeal" : "Highly Likely",
"meal" : "Highly Likely"
},
"purchasers" : {
"greenProduct" : "Unlikely",
"organicFood" : "Unlikely",
"organicProduct" : "Likely"
},
"shoppers" : {
"privateLabel" : "Likely"
},
"users" : {
"heavyCoupon" : "Likely",
"restaurantApp" : "Likely",
"restaurantLoyaltyApp" : "Unlikely"
}
}
}
| Properties |
|---|
| full.name string |
| details.age.value integer |
| details.gender string |
| Properties: details.household |
|---|
| familyInfo.Numberofchildren string |
| homeInfo.Dwellingtype string |
| homeInfo.Dwellingtypeindicator string |
| homeInfo.Householdeducation string |
| homeInfo.Householdeducationindicator string |
| homeInfo.Lengthofresidence string |
| homeInfo.Lengthofresidenceindicator string |
| homeInfo.Familycomposition string |
| presence.Presenceofchildren string |
| presence.Presenceofchildrenindicator string |
| Properties: details.household.finance |
|---|
| Incomeindicator string |
| Incomeindex string |
| Networth string |
| Properties: details.demographics |
|---|
| age.value string |
| homeInfo.Homeowner string |
| homeInfo.Householdeducationindicator string |
| enthusiasts.niches string |
| maritalinfo.Maritalstatus string |
| maritalinfo.Maritalstatusindicator string |
| Additional Properties |
|---|
`
| Properties: details.marketTrends |
|---|
| seekers.Freshfood string |
| enthusiasts.Barandloungefood string |
| enthusiasts.Brandloyalists string |
| enthusiasts.Breakfastdining string |
| enthusiasts.Carryout string |
| enthusiasts.Casualdining string |
| enthusiasts.Coffee string |
| enthusiasts.Dinnerdining string |
| enthusiasts.Finedining string |
| enthusiasts.Lunchdining string |
| enthusiasts.Quickservicerestaurant string |
| buyers.Heavyfiberfocusedfoodbuyers string |
| buyers.Heavyglutenfreefoodbuyers string |
| buyers.Heavylowfatfoodbuyers string |
| chef.Experimentalcooks string |
| chef.Mastercook string |
| chef.Realingredientcook string |
| customers.Cateringdeliverycustomers string |
| customers.Cateringpickupcustomers01 string |
| customers.Clicktocarthomedeliverycustomers string |
| customers.Clicktocarthomedeliverycustomers string |
| customers.Onlinedeliveryrestaurantcustomers string |
| customers.Onlinepickuprestaurantcustomers string |
| customers.Qsrcashcustomers string |
| customers.Restaurantloyaltycardcustomers string |
| customers.Subscrorautoshipmentfoodorbeveragecustomers string |
| consumers.Contactlesspayapplicationconsumers string |
| consumers.Dietconscioushouseholds string |
| consumers.Freshfooddeliveryconsumers string |
| consumers.Inthemarkettogetahomeloan string |
| consumers.Lowsodiumconsumers string |
| consumers.Mealcomboconsumers string |
| consumers.Mealkitdeliveryconsumers string |
| consumers.Pandemicinrestaurantdiners string |
| consumers.Vegetarians string |
| consumers.Wellnesshouseholdshealth string |
| readers.Retailercircularreaders string |
| subscribers.Retaileremailsubscribers string |
| planners.Budgetmealplanners string |
| planners.Mealplanners string |
| purchasers.Greenproductpurchasers string |
| purchasers.Organicfoodpurchasers string |
| purchasers.Organicproductpurchasers string |
| shoppers.Privatelabelshopper string |
| users.Heavycouponusers string |
| users.Restaurantappusers string |
| users.Restaurantloyaltyappusers string |
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Updated:1 month ago
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