Vertical Bundles — Quick Serve and Restaurant

Vertical Bundles — Quick Serve and Restaurant

The Restaurant/QSR Insights Bundle provides worthy information related to the choice of food/places information of your customers and prospects. This is useful to do targeted promotions/campaigns based on the segmentation and the keys in the details represents a Person Summary.

{
  "name" : null,
  "age" : {
    "value" : 40
  },
  "gender" : null,
  "household" : {
    "familyInfo" : {
      "numberOfChildren" : "2"
    },
    "homeInfo" : {
      "dwellingType" : "Business",
      "dwellingTypeIndicator" : "S",
      "householdEducation" : "College",
      "householdEducationIndicator" : "S",
      "lengthOfResidence" : "20+ yrs",
      "lengthOfResidenceIndicator" : "S",
      "familyComposition" : "9"
    },
    "presence" : {
      "presenceOfChildren" : "Y",
      "presenceOfChildrenIndicator" : "H"
    },
    "finance" : {
      "income" : "$30,000 - $39,999",
      "incomeIndicator" : "H ",
      "netWorth" : "$150,000 - $249,999"
    }
  },
  "demographics" : {
    "age" : {
      "value" : 40
    },
    "homeInfo" : {
      "homeOwner" : "Definite Renter",
      "homeOwnerIndicator" : "S"
    },
    "enthusiasts" : {
      "niches" : "Chic Society"
    },
    "maritalInfo" : {
      "maritalStatus" : "Married",
      "maritalStatusIndicator" : "S"
    }
  },
  "emails" : [ ],
  "phones" : [ ],
  "profiles" : { },
  "locations" : [ ],
  "employment" : [ ],
  "photos" : [ ],
  "education" : [ ],
  "urls" : [ ],
  "marketTrends" : {
    "seekers" : {
      "freshFood" : "Likely"
    },
    "enthusiasts" : {
      "barandLoungeFood" : "Highly Likely",
      "brandLoyalists" : "Likely",
      "breakfastDining" : "Unlikely",
      "carryOut" : "Unlikely",
      "casualDining" : "Likely",
      "coffee" : "Unlikely",
      "dinnerDining" : "Highly Likely",
      "fineDining" : "Likely",
      "lunchDining" : "Highly Likely",
      "quickServiceRestaurant" : "Likely"
    },
    "buyers" : {
      "heavyFiberFocusedFood" : "Unlikely",
      "heavyGlutenFreeFood" : "Highly Likely",
      "heavyLowFatFood" : "Unlikely"
    },
    "chef" : {
      "experimental" : "Highly Likely",
      "master" : "Highly Likely",
      "realIngredient" : "Likely"
    },
    "customers" : {
      "cateringDelivery" : "Unlikely",
      "cateringPickUp" : "Unlikely",
      "clicktoCartHomeDelivery" : "Highly Likely",
      "onlineDeliveryRestaurant" : "Likely",
      "onlinePickUpRestaurant" : "Likely",
      "restaurantLoyaltyCard" : "Highly Likely",
      "subscriptionorAutoShipmentFoodorBeverage" : "Highly Likely",
      "qsrcash" : "Unlikely"
    },
    "consumers" : {
      "contactlessPayApplication" : "Likely",
      "dietConsciousHouseholds" : "Likely",
      "freshFoodDelivery" : "Likely",
      "intheMarkettoPurchaseaHome" : "Likely",
      "lowSodium" : "Highly Likely",
      "mealCombo" : "Highly Likely",
      "mealKitDelivery" : "Highly Likely",
      "pandemicInRestaurantDiners" : "Likely",
      "vegetarians" : "Highly Likely",
      "wellnessHouseholdsHealth" : "Likely"
    },
    "readers" : {
      "retailerCircular" : "Highly Likely"
    },
    "subscribers" : {
      "retailerEmail" : "Unlikely"
    },
    "planners" : {
      "budgetMeal" : "Highly Likely",
      "meal" : "Highly Likely"
    },
    "purchasers" : {
      "greenProduct" : "Unlikely",
      "organicFood" : "Unlikely",
      "organicProduct" : "Likely"
    },
    "shoppers" : {
      "privateLabel" : "Likely"
    },
    "users" : {
      "heavyCoupon" : "Likely",
      "restaurantApp" : "Likely",
      "restaurantLoyaltyApp" : "Unlikely"
    }
  }
}
Properties
full.name
string
details.age.value
integer
details.gender
string
Properties: details.household
familyInfo.Numberofchildren
string
homeInfo.Dwellingtype
string
homeInfo.Dwellingtypeindicator
string
homeInfo.Householdeducation
string
homeInfo.Householdeducationindicator
string
homeInfo.Lengthofresidence
string
homeInfo.Lengthofresidenceindicator
string
homeInfo.Familycomposition
string
presence.Presenceofchildren
string
presence.Presenceofchildrenindicator
string
Properties: details.household.finance
Incomeindicator
string
Incomeindex
string
Networth
string
Properties: details.demographics
age.value
string
homeInfo.Homeowner
string
homeInfo.Householdeducationindicator
string
enthusiasts.niches
string
maritalinfo.Maritalstatus
string
maritalinfo.Maritalstatusindicator
string
Additional Properties

`

Properties: details.marketTrends
seekers.Freshfood string
enthusiasts.Barandloungefood string
enthusiasts.Brandloyalists string
enthusiasts.Breakfastdining string
enthusiasts.Carryout string
enthusiasts.Casualdining string
enthusiasts.Coffee string
enthusiasts.Dinnerdining string
enthusiasts.Finedining string
enthusiasts.Lunchdining string
enthusiasts.Quickservicerestaurant string
buyers.Heavyfiberfocusedfoodbuyers string
buyers.Heavyglutenfreefoodbuyers string
buyers.Heavylowfatfoodbuyers string
chef.Experimentalcooks string
chef.Mastercook string
chef.Realingredientcook string
customers.Cateringdeliverycustomers string
customers.Cateringpickupcustomers01 string
customers.Clicktocarthomedeliverycustomers string
customers.Clicktocarthomedeliverycustomers string
customers.Onlinedeliveryrestaurantcustomers string
customers.Onlinepickuprestaurantcustomers string
customers.Qsrcashcustomers string
customers.Restaurantloyaltycardcustomers string
customers.Subscrorautoshipmentfoodorbeveragecustomers string
consumers.Contactlesspayapplicationconsumers string
consumers.Dietconscioushouseholds string
consumers.Freshfooddeliveryconsumers string
consumers.Inthemarkettogetahomeloan string
consumers.Lowsodiumconsumers string
consumers.Mealcomboconsumers string
consumers.Mealkitdeliveryconsumers string
consumers.Pandemicinrestaurantdiners string
consumers.Vegetarians string
consumers.Wellnesshouseholdshealth string
readers.Retailercircularreaders string
subscribers.Retaileremailsubscribers string
planners.Budgetmealplanners string
planners.Mealplanners string
purchasers.Greenproductpurchasers string
purchasers.Organicfoodpurchasers string
purchasers.Organicproductpurchasers string
shoppers.Privatelabelshopper string
users.Heavycouponusers string
users.Restaurantappusers string
users.Restaurantloyaltyappusers string

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Updated:1 month ago

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