Vertical Bundles — Education
Vertical Bundles — Education
The Education Insights Bundle provides valuable information related to the education /career advancement of your customers and prospects. This is useful to create segments based on the age group/career and the keys in the details object represents a Person Summary.
{
"name" : null,
"age" : {
"value" : 40
},
"gender" : null,
"household" : {
"familyInfo" : {
"numberOfChildren" : "2",
"lifeCycles" : {
"babyBoomers" : "Y",
"familyTies" : "Y"
}
},
"homeInfo" : {
"dwellingType" : "Business",
"dwellingTypeIndicator" : "S",
"householdEducation" : "College",
"householdEducationIndicator" : "S",
"lengthOfResidence" : "20+ yrs",
"lengthOfResidenceIndicator" : "S",
"familyComposition" : "9"
},
"presence" : {
"presenceOfChildren" : "Y",
"presenceOfChildrenIndicator" : "H",
"child" : {
"age0to2" : "Female ",
"age11to15" : "Male ",
"age16to17" : "Female ",
"age3to5" : "Male ",
"age6to10" : "Female "
}
},
"finance" : {
"income" : "$30,000 - $39,999",
"incomeIndicator" : "H ",
"netWorth" : "$150,000 - $249,999"
},
"childrenInfo" : {
"gender" : {
"firstChild" : "Female",
"secondChild" : "Male",
"thirdChild" : "Female",
"fourthChild" : "Female"
},
"birthDate" : {
"firstChild" : "201304",
"secondChild" : "201504",
"thirdChild" : "201604",
"fourthChild" : "201704"
}
}
},
"demographics" : {
"age" : {
"value" : 40
},
"homeInfo" : {
"homeOwner" : "Definite Renter",
"homeOwnerIndicator" : "S"
},
"enthusiasts" : {
"niches" : "Chic Society"
},
"maritalInfo" : {
"maritalStatus" : "Married",
"maritalStatusIndicator" : "S"
}
},
"surveys" : {
"hobby" : {
"careerAdvancementCourses" : "Y"
}
},
"emails" : [ ],
"phones" : [ ],
"profiles" : { },
"locations" : [ ],
"employment" : [ ],
"photos" : [ ],
"education" : [ ],
"urls" : [ ],
"marketTrends" : {
"seekers" : {
"onlineDegreeEducation" : "Likely"
},
"customers" : {
"studentLoan" : "Likely"
},
"owners" : {
"educationSavingsPlan" : "Unlikely"
}
}
}
| Properties |
|---|
| full.name string |
| details.age.value integer |
| details.gender string |
| Properties: details.household |
|---|
| familyInfo.Numberofchildren string |
| familyInfo.lifeCycles.Babyboomers string |
| familyInfo.lifeCycles.Familyties string |
| homeInfo.Dwellingtype string |
| homeInfo.Dwellingtypeindicator string |
| homeInfo.Householdeducation string |
| homeInfo.Householdeducationindicator string |
| homeInfo.Lengthofresidence string |
| homeInfo.Lengthofresidenceindicator string |
| homeInfo.Familycomposition string |
| presence.Presenceofchildren string |
| presence.child.Age0To2 string |
| presence.Presenceofchildrenindicator string |
| presence.child.Age3To5 string |
| presence.child.Age6To10 string |
| presence.child.Age11To15 string |
| presence.child.Age16To17 string |
| Properties: details.household.finance |
|---|
| Incomeindicator string |
| Incomeindex string |
| Networth string |
| Properties: details.household.childreninfo |
|---|
| gender.Firstchild string |
| gender.Secondchild string |
| gender.Thirdchild string |
| gender.Fourthchild string |
| birthdate.Firstchild string |
| birthdate.Secondchild string |
| birthdate.Thirdchild string |
| birthdate.Fourthchild string |
| Properties: details.demographics |
|---|
| age.Agein2Yearranges string |
| homeInfo.Homeowner string |
| homeInfo.Householdeducationindicator string |
| enthusiasts.niches string |
| martialinfo.Maritalstatus string |
| martialinfo.Maritalstatusindicator string |
| Properties: details.surveys |
|---|
| hobby.Careeradvancementcourses string |
| Additional Properties |
|---|
| emails object string |
| phones object string |
| profiles.{platform}.url string |
| profiles.{platform}.bio string |
| profiles.{platform}.service string |
| locations[n].city string |
| locations[n].region string |
| locations[n].regionCode string |
| locations[n].country string |
| locations[n].formatted string |
| employment.name string |
| employment.current string |
| employment.title string |
| photos[n].label string |
| photos[n].value string |
| education[n].name string |
| education[n].degree string |
| education[n].end.year object string |
| urls[n].value string |
| Properties: details.marketTrends |
|---|
| seekers.Onlinedegreeeducation string |
| customers.Studentloancustomers string |
| owners.Educationsavingsplanowners string |
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Updated:1 month ago
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